CARE Media Holdings Corp. Finishes 1st Half of 2011 with 3 Digital Signage Industry Awards

Online, July 28, 2011 (Newswire.com) - The future continues to look bright for CARE Media. Since February, the network operator has been acknowledged by the digital signage industry with 3 major awards.

These include:
Network Operator of the Year Award at the 2011 Digital Signage Association Industry Excellence Awards. This award is given to an organization that operates networks of digital signs or kiosks for the purpose of selling advertising. It focuses on the company's success in creating a sustainable network delivering high quality, relevant content that reaches the intended audience.

Best Healthcare Deployment in Digital Signage Award of Excellence at the 2011 Digital Signage Association Industry Excellence Awards. This award honors the best self-service, digital signage and mobile technology deployments across all vertical market segments in Healthcare.

Gold Content Award at the Digital Signage Expo® (DSE) 2011 Content Awards. Judged on Creative Relevance, Production Quality, and Intended Mission, this award honors innovative and compelling content created for digital signage and digital out-of-home networks.

"Our doctors and advertisers demand quality, excellence, and accountability so this recognition by our professional peers underscores our efforts to deliver the best possible product to our customers and clients," said Philip M. Cohen, CARE Media's President & CEO. "And it means our doctors and the patients they serve are getting the best programming and content possible. Moreover, Arbitron and IMS research say that advertising on our networks generates measurable results and significant ROI, so it's a win-win for everybody."

CARE Media is the country's largest distributor of broadband delivered patient education programming to medical specialty practices in the United States with 3 networks that reach almost 80 million adults annually on 5800 broadband screens in Pediatric, OB/GYN, and Veterinary specialty waiting rooms. Advertiser-supported patient education programming has implied doctor endorsement, and Arbitron research confirms that award winning content generates high ad recall, reaching viewers in a teachable moment on their 'Pathway To Purchase'. CARE Media is a founding member of the Digital Place-Based Advertising Association and is compliant with their advertising and accountability guidelines.