Find Self Storage Auctions, The First Large Scale National Self Storage Auction Listing Directory, Is Now Entirely Free Of Charge To Operators

Online, February 15, 2012 (Newswire.com) - Find Self Storage Auctions, the first large scale national self storage auction listing directoryis now entirely Free of charge to operators in all 50 States.

Find Self Storage Auctions is a comprehensive directory of Self Storage Auction Listings. Developed by industry leaders more than 3 years ago and the first to be deployed, operators in states like Arizona are realizing more than 100,000 unique storage lien auction searches every week, amounting up to 5,000,000 publicly viewed auctions per year. Recent increases in popularity of Storage Lien Auctions is due in part to Reality TV. This particular nationwide directory provides the general public direct access to Storage Lien Auction listings in an easy to find, easy to search, format with listings added, edited, and controlled entirely by operators.

As a highly visible, free advertising method, more and more operators are making use of online auction resources as their primary means of advertising. The public is turning to online resources naturally, and online listings are highly successful. With changing lien laws in all 50 states geared toward notification modernization, resources like FindSelfStorageAuctions.com can be used to satisfy lien law advertising requirements. According to James Appleton, Cofounder of FindSelfStorageAuctions, "The proof of our model's success is 3 years running now. We were the first to market with this nationwide platform. For the first time in many operators' careers, they are telling us that the foot traffic that FindSelfStorageAuctions.com is bringing to their facility is not only increasing the overall auction dollar amounts, but allowing them to break even on delinquent units and even cut equity checks back to the tenants." It's a common misonception that Self Storage Lien Sales are a profit center for operators. "That couldn't be further from the truth," says Appleton. "Operators can make only what they are owed in back rent and the remainder, in most cases, is returned as equity to the previous owner or surrendered to the state and put towards education. This has made such a positive impact on the industry, and we believe that the only real way to prove to thos in the industry still skepticle about whether it is in their best interest is to offer it entirely free." Appleton says that, with the traffic levels where they are now and with the anticipated growth, they intend to seek advertising partnerships to fund the site from here forward.

With one of the largest expenses in the lien process being advertising, this unique approach affords operators the ability to cut costs while increasing revenue. In an industry notably slower in adopting new forms of media and advertising, the ability to access powerful tools for free is usually unheard of. Appleton comments, "Storage Auctions are a necessary part of the process and something that both operator, buyer, and owner are sensitive about. There isn't room for error and too many people are rushing into the auction listing website race with zero practical experience on the ground and that's not in the industry's best interests."

FindSelfStorageAuctions.com was created in 2009 by Richard Marmor, member of the board of directors of the Arizona Self Storage Association and noted self-storage lien law author, and James Appleton, member of the board of directors of the Arizona Self Storage Association as its Technology & Communications Chair, and technical expert in self storage and small business website design/development & search engine optimization (SEO) with Barking Tuna Web Design.